Post by account_disabled on Aug 30, 2023 8:34:43 GMT
In general, the rule is that a male voiceover is best if the target is a man and a female voice is best if the primary client is a woman. Of course, you can question this assumption, but you must ask yourself the question of what genre your product or service will be assimilated to. 3. Review CVs A good voice-over artist should be able to provide you with a range of examples of their previous work. Examine the type of work he has done and see if he speaks well to the target group of your own product or service. Review CVs 4.
Match the voice to the audience With the exception of Morgan Freeman, there isn't “THE” voice that will work with all types of videos, on all types of audiences. If you are UK Mobile Database creating a video for children, you can choose an expressive and energetic voice. If you are addressing an older audience, you will prefer a calm, deep and reassuring voice. 5. Test the voice on your target group You may like the sound of a voiceover, but how do you know if your audience will? If your product's target group is women between the ages of 35 and 55, you can voice test women who fit that description.
if the video only has a low range, for internal use for example, it may be enough to ask five people. If you are selecting a voiceover for a national, long-running campaign, you will need to perform much more rigorous testing. Read also: Digital advertising: 10 levers to increase your conversions 6. Consider the tone If you're creating a video for an older audience, pitch can be extremely important: older people have a common condition called presbycusis, which prevents them from hearing high-pitched sounds.
Match the voice to the audience With the exception of Morgan Freeman, there isn't “THE” voice that will work with all types of videos, on all types of audiences. If you are UK Mobile Database creating a video for children, you can choose an expressive and energetic voice. If you are addressing an older audience, you will prefer a calm, deep and reassuring voice. 5. Test the voice on your target group You may like the sound of a voiceover, but how do you know if your audience will? If your product's target group is women between the ages of 35 and 55, you can voice test women who fit that description.
if the video only has a low range, for internal use for example, it may be enough to ask five people. If you are selecting a voiceover for a national, long-running campaign, you will need to perform much more rigorous testing. Read also: Digital advertising: 10 levers to increase your conversions 6. Consider the tone If you're creating a video for an older audience, pitch can be extremely important: older people have a common condition called presbycusis, which prevents them from hearing high-pitched sounds.